Our Story
Buck The Trend
Zach was building a career in Boston, and like most of us, he followed the business casual trends. He was attached to his Patagonia logo-chested mountain vest and wearing fewer suits than ever.
But he quickly grew tired of how much he looked like his peers, the dull colors, the “bro” stigma and he missed the individuality, style and artisanship he had with his suits.
Zach’s dissatisfaction with business casualization, the toxicity in the garment industry and a deep appreciation for tailored suits imbued him into doing something about it...He wanted to build a companylike Patagoniaandnot wear Patagoniato that company.
The Spirit of the Suit
He was raised to not just point out problems, but to offer solutions to them. The vest was a fixture in menswear, and he believed he could unzip the institution of it, and bring a tailor’s mentality into the design process.